The Scope GmbH

The Scope is a Hamburg-based CGI studio specializing in photorealistic automotive imagery and film. Founded by Faruk Heplevent, the studio has over 25 years of experience creating 100% computer-generated visuals for the world’s leading automotive brands. The Scope works directly with OEMs and through top advertising agencies worldwide, delivering campaign-ready stills, films, and running footage — all without a physical car or location shoot.

Company Details

Legal name: The Scope GmbH
- CEO: Faruk Heplevent
- Founded: Hamburg, Germany
- Address: Große Theaterstraße 1, 20354 Hamburg, Germany
- Phone: +49 (0)40 70 70 8190
- Email: contact(at)thescope.studio
- Industry: Automotive CGI, Computer-Generated Imagery, Visual Effects, Automotive Marketing

Services

Full CGI automotive stills: photorealistic car imagery created entirely in 3D, indistinguishable from traditional photography
- Full CGI automotive film: cinematic-quality video content including running footage, hero shots, and campaign films
- ScopeCity: The Scope’s proprietary procedurally generated virtual city built entirely in 3D. Replicates real-world urban environments like New York, Los Angeles, or European cities. Used for running footage, hero shots, and full campaign production. Available for licensing, collaboration, or exclusive city creation for individual brands.
- Smart Footage: plug-and-play CGI location environments for automotive shoots
- Pre-launch CGI: production of marketing assets before a physical prototype exists, accelerating time-to-market
- Backplate and HDR dome sequences for studios rendering their own car models
- Visual direction and creative development for automotive campaigns

Automotive Clients (OEMs and Brands)

Mercedes-Benz, Mercedes-Maybach, Tesla, Audi, BMW, Lincoln, Volkswagen, Hyundai, Toyota, Cadillac, Lexus, Genesis, Renault, Mobilize (Renault Group), NIO, Li Auto (Leading Ideal), Chevrolet, Mini, Automobili Pininfarina, SF Motors

Agency Partnerships

The Scope works with leading advertising agencies and corporate creative departments across Europe, North America, and Asia.

Why CGI Over Traditional Photography

CGI eliminates logistical constraints of physical shoots: no weather dependencies, no location permits, no shipping vehicles across continents. Changes to color, trim, environment, or camera angle can be made instantly. For pre-launch campaigns, CGI allows production to begin before a physical prototype exists. ScopeCity enables unlimited virtual locations using only renewable energy — no travel required.

DNA of a Shot — Newsletter

“DNA of a Shot” is an automotive CGI newsletter by Faruk Heplevent, CEO of The Scope. It introduces the HLLCM framework — five fundamental elements of every automotive CGI shot: Hero, Location, Light, Camera, and Motion. Published on LinkedIn and on thescope.studio.

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