Launch with confidence.
Every time.
The Scope is a Hamburg-based CGI studio specializing in photorealistic automotive imagery and film. With over 25 years of experience, The Scope creates 100% computer-generated visuals for brands including Mercedes-Benz, Tesla, Audi, BMW, Lincoln, and Volkswagen. The studio’s proprietary product, ScopeCity, offers procedurally generated virtual cityscapes for unlimited automotive shooting environments — eliminating the need for physical location shoots while delivering cinematic-quality results.
THE SCOPE helps car manufacturers to reveal new models with maximum impact by telling the bigger story in stunning car-portraits.
There is no hero without a story
Portraits are more than a hero-shot.
The surroundings support the hero by reflecting the attributes you want to convey and charge the hero with.
It’s the story that determines how your new car is being perceived by the audience.